What is Creative Placemaking?

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"Creative placemaking animates public and private spaces, rejuvenates structures and streetscapes, improves local business viability and public safety, and brings diverse people together to celebrate, inspire, and be inspired."


Ann Markusen, Markusen Economic Research Services

& Anne Gadwa, Metris Arts Consulting

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What is Creative Placemaking?

At its core, creative placemaking is about intentionally building and supporting vibrant, activated, distinct, and memorable communities, spaces, and experiences. It is the art of crafting collaborative and inclusive vibrancy in our communities.  It can look like a lot of different things -  the infusion of art into a space, or the fostering of cultural programming in a community, or even the re-imagination of how a space it utilized. 

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Creative Placemaking is Art 

Creative Placemaking is often in concert with art. Examples that can be colorful murals, dynamic metal installations, poetry embedded into the sidewalk that share the stories of the community. 

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Creative Placemaking as Cultural Programming

 

Sometimes it may be cultural programming - the weekly open mic, the concert series, the or seasonal festivals in collaboration with local artists. 

Creative Placemaking as

Re-imagination of Space

 

Often is could  look like the revitalization and re-imagination of a underutilized space  - an empty lot is now an eatery of rotating food trucks and live music, an empty storefront is now a multifunctional gallery event space, or a under-utilized park is re-imagined with more interactive installations that become a social media photo destination. 

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What are the outcomes of Creative Placemaking?

  A stronger sense of place and community.

 Increased foot traffic, spending, and tenant retention.

 Improved educational and safety outcomes.

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